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About Crossroads

Crossroads: An Artia Solutions Conference is a biennial conference for pharmaceutical manufacturers and Medicaid stakeholders.

Our goal is to bring a diverse set of opinions to ignite bold conversations about pharmaceutical trends, Medicaid patient access, new regulations, state concerns, and much more.
Build Community at Crossroads

Firsthand experiences and connections are invaluable. Since 2018, we’ve fostered a creative conference environment that welcomes all Medicaid stakeholders. We leave behind worn-out content and instead challenge the industry with tough conversations that lead to common ground and breakthrough solutions.

We also host Speed Networking, a unique-to-Crossroads experience that is mutually beneficial for manufacturers and payers. We like to have a whole lot of Music City fun, too.

Be a part of the Crossroads experience and join us in Nashville on August 25-27, 2025.

Connect with 500+ Medicaid stakeholders, including pharmaceutical manufacturers, state Medicaid representatives, Medicaid Managed Care representatives, healthcare providers, pharmacists, advocacy groups, public officials, and more.
Founders

Artia Solutions founded the biennial Crossroads: An Artia Solutions Conference in 2018. Crossroads was the first event of its kind for Medicaid stakeholders.

Artia partners with drug manufacturers to develop new drug launch strategies, forecast, maintain, or improve current Medicaid access, design financial rebate models, resolve clinical or reimbursement challenges, and navigate complex and changing government regulations and policies. Our vision is to ultimately enhance the lives of patients by creating access to essential medications.

2025 Advisory Board

Helen Anderson MBA
Director, Marketing & Conference Production
Chad Bissell MBA, PharmD
Vice President, Drug Launch Services
Brad Burris
Director, National Accounts
Melody Kitchens Durham
Vice President, Marketing & Conference Production
Deron Grothe
National Account Director
Jonathan Hickman PharmD
Medical Executive Director, US Medical Affairs
Rick Klusovsky
Government Payors
Sam Moffit
Vice President, Market Access and Health Systems
Jason Richardson
Associate Director, Regional Account Manager
Brad Willie
Consultant